Startup Revenue Launch Services

Preparing cybersecurity and tech startups for revenue without the risk, ramp time and expense of hiring internal staff.

You build it and we'll help you launch it with passion and a fervent commitment to your success.

New Company? New Tech? New Market? Let's Go!

Begin your journey with us at Step 1 below - completely free of charge. From there, you have the flexibility to continue with our help through any or all of the remaining steps, based on your needs and goals. Whether you choose to engage us for the entire program or just a portion, we're here to support your success.

1. Revenue Readiness Assessment (failure avoidance 101)

We validate your strengths and identify the shortcomings that kill 94% of all startups. Our initial revenue launch gap analysis will provide you with a comprehensive understanding of what's in place and what's missing. This is a complementary service - no charge thru 2025. Spend 20 minutes or so discussing your current status with us and we'll provide you with a custom readiness assessment.

2. Revenue Launch Planning

We prioritize and sequence the actions you need to take to ensure confident execution of your revenue launch plan. From inception to pipeline building and early wins, we deliver a detailed, step-by-step roadmap to guide your success.

4. Initial Execution - Pipeline Development & Early Wins

We provide Program Design, SDRs/BDRs staff, Pre-Sales Technical Expertise and Senior Sales Executives. Our Opportunity Management and sales team are ""MEDDPICC ready" to drive your pipeline development and secure early wins.

3. BDR/SDR, Product Marketing & Sales Messaging

We elevate your company branding and product marketing for specific aspects of demand generation, lead generation, and all your customer facing assets like blurbs, website, collateral, email/LinkedIn, and social media. From tag lines and elevator pitches to differentiation strategies and competition battle cards, we launch and validate your prospect engagement. If you can sell us on your vision, we can design the messaging for your target market.

5. Scaling-Up

Volume, repetition & refinement. Explode your true potential with our comprehensive scaling services. We provide advisory and management services for marketing automation, outbound email and social media, CRM selection and implementation oversight. We expand your market reach, enhance your operational efficiency, and begin driving sustainable growth. From strategic planning to execution, we guide you through every phase to ensure a seamless transition to the next level of your success.

6. Handover to Steady State

You've got this! It's time to take the reins, and we'll stay by your side, providing ongoing expertise, training, coaching, and necessary adjustments (attitudes) to ensure your success. We help with sales organization, compensation pans, hiring, sales training and enablement, call shadowing and coaching.